Archives for 

Digital Marketing & Strategy

Free Tip to Increase Business On Google

google my business As a digital marketing consultant, local business owners have often asked me, “How do I get more business from the Internet and Google…without breaking the bank?” Too often, they had received emails from “SEO and marketing companies” promising to rank their company number one in Google, describing the services with enough technical jargon to confuse an MIT grad. Unfortunately, many have wasted thousands […] Continue reading →

Facebook Reactions Could Influence You Beyond Facebook

In its most recent algorithm shift, Facebook will be prioritizing Reactions over Likes, when ranking stories on News Feed. Moving from a system of “approval” on articles (Likes), to a more “psychological” indicator: Reactions. And from this, Facebook found that Reactions are a better indicator of whether someone was considering a post and could also […] Continue reading →